Location-Based Services (LBSs)
The emerging smartphones create many kinds of applications that are not possible or inconvenient for PCs and servers, even notebooks.
One of the best-seller applications is location-based services (LBS):
- The LBS market size was valued at $28.95 billion in 2019, and is projected to reach $183.81 billion by 2027, growing at a CAGR (Compound Annual Growth Rate) of 26.3% from 2020 to 2027 according to Allied Market Research.
- According to Fortune Business Insights, uses of LBS include store location, proximity-based marketing, emergency services, travel information, roadside assistance, and mobile workforce management.
- With advancements in technology, many industries are willing to adopt new systems, primarily to improve their transportation efficiency.
With the advent of cloud and IoT systems, the enterprises now can automate most of their operations according to Mordor Intelligence.
A location-based service is a service based on the geographical position of a mobile handheld device.
Some of the LBS examples are
- Finding a nearby ethnic restaurants, gas stations, etc.,
- Locating people on a map displayed on the devices,
- Locating a nearby store with the best price of a product,
- Location-based mobile advertising,
- Travel recommendations using spatial trajectories,
- Recommending social events in a city, and
- Traveling route anomaly detection.
A famous LBS company is Foursquare, which provides a free app that helps you and your friends make the most of where you are.
For example, you are setting off on a trip around the world, coordinating a night out with friends, or trying to pick out the best dish at your local restaurant.